Mini Speculative Design Project

Team

Armando Troisi
Stephen Espinosa
Oume

My Role

Concept Development · Experience Design · Visual Design · Speculative Research

Primal tourism
" When nature becomes scarce, access becomes a privilege. An imagined future of travel, participation, and the last wild places. "

— THE QUESTION

What happens when wilderness becomes the world's most limited resource?

Keep Your

Curiosity 

Sacred

Name

About

2046. Access to nature is no longer a given — it's earned.

Visitors train, qualify, take on a role, and enter Primal Preservation Zones with an analog passport and field journal.

No screens. No feeds. Just participation.

— THE FUTURE

2046
Wilderness is no longer
freely accessible.

Name

THE SIGNALS

Ecological Loss

Nature is becoming increasingly scarce.

Digital Fatigue

Travelers are increasingly seeking disconnection.

Regenerative Travel

Travel is shifting from consumption toward participation.

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Horizon Scanning

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Name

Hushpitality
Economic

Luxury becomes disconnection.

Bio Travelers
Social

Travelers learn instead of simply consuming.

Last Chance
Environmental

Visitors pay to participate in ecological work.

—PRIMAL PRESERVATION ZONES

The last wild places aren't for everyone.
Earn your place. Return with more.

Name

The experience

01 Earn - Qualify for access

Entry is intentionally limited. Visitors complete training and sponsorship requirements before receiving permission to enter a PPZ.

02 Receive - Get Your Passport

Each traveler carries a handcrafted analog passport — a physical record of identity, contribution, and participation.

03 Participate - Take a Mantle

Upon arrival, visitors assume a role within the community: Hunter, Chef, Pathfinder, or Steward. Every role contributes to the ecosystem.

04 Disconnect - Live Analog

Inside the PPZ, field journals replace digital tools. Notes, observations, schedules, and discoveries are recorded by hand.

05 Return - Leave Changed

Visitors leave with their mantle and journal, carrying home new skills, shared knowledge, and a renewed relationship with the physical world.

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What You Carry

PPZ Passport - A physical record of identity, contribution, and participation.

Mantle

PPZ Journals

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Reflection

When Design Asks "What If?"

Most design work begins with a problem statement. This one began with a provocation.

We often design to make things easier — easier to access, easier to navigate, easier to consume. But what happens when the question is not "how to make access easier?" But “who should have access in the first place?”

Primal Tourism started with that tension. If wilderness became scarce, would access become something we earn? What would we need to contribute? Who gets to decide when we’ve earned our place?

The idea is intentionally uncomfortable. A passport can document participation, but it can also define who belongs. A system can protect something precious, but it can also create exclusion.

That tension is what made the project interesting to me. The goal wasn't to predict this future, but to use it as a lens for questioning the assumptions we bring into the present — about tourism, access, ownership, and our relationship with the natural world.

The passport isn't a deliverable. It's an argument.
And perhaps the more interesting question isn't whether wilderness should be earned, but why we ever assumed it was ours to consume in the first place.

Name

Name

Let’s create something meaningful together.

SAY HELLO

Copied

oumestudio

Location:

Canada, Vancouver

9:51:08 PM

Available:

Open to work

Expertise:

Product Design

Brand Design

Let’s create something meaningful together.

SAY HELLO

Copied

oumestudio

Location:

Canada, Vancouver

9:51:08 PM

Available:

Open to work

Expertise:

Product Design

Brand Design

©2026 oumestudio.art

Made by Oume

Let’s create something meaningful together.

SAY HELLO

Copied

oumestudio

Location:

Canada, Vancouver

9:51:08 PM

Available:

Open to work

Expertise:

Product Design

Brand Design

©2026 oumestudio.art

Made by Oume